Comic fans get more edge from new virtual world

Released on: September 8, 2008, 3:01 pm

Press Release Author: ShanghaiPop Interactive

Industry: Entertainment

Press Release Summary: A new virtual world will offer a more immersive experience
with an edgier look than other comic-inspired virtual worlds. The MechTechs.com
launch is in conjunction with the first day of the Virtual World Expo in Los
Angeles, where ShanghaiPop Interactive is showcasing the new world.

Press Release Body: A new virtual world will offer a more immersive experience with
an edgier look than other comic-inspired virtual worlds. The MechTechs.com launch
is in conjunction with the first day of the Virtual World Expo in Los Angeles, where
ShanghaiPop Interactive is showcasing the new world.

“The MechTechs.com backgrounds are rendered to look more realistic and more like an
anime movie. It’s not like a typical 2.5 world where the views are mostly overhead,
it shows more of the whole environment and gives a more immersive experience,” said
Scott Ownbey, Creative Director of MechTechs.com and CEO of ShanghaiPop Interactive.

The site will establish an online presence for MechTechs, a new manga series being
developed by ShanghaiPop Interactive, by creating a loyal community for the
MechTechs brand and providing fans with a portal to the larger universe of the
series. This new e-marketing venture will allow users to develop manga-type
avatars, or “mangatars,” a niche of online personalities created by ShanghaiPop
Interactive.

The final version of the site, to be released in October, will allow manga fans to
use the latest virtual 2.5 and 2.0 technologies to create customized comics. Fans
will be able to insert their mangatars into expansive, predesigned comic page
templates with themes similar to those of other popular comics.

ShanghaiPop Interactive plans to extend its capabilities to promote entertainment
properties of various genres. Shanghai Pop will work with companies to evaluate
market trends, design a working business model and properly position the company’s
brand within the virtual world context.

About ShanghaiPop Interactive

ShanghaiPop Interactive, an Interactive Art Services company, specializes in
providing visual solutions for our clients. Our capabilities are broad – from
illustration, animation and storyboards to virtual world creation – we create a
range of interactive media in the style that caters to our clients’ needs. From 2-D
cell and Flash to 3-D animation, our artists deliver exceptional results with
incomparable artwork.



Web Site: http://www.shanghaipop.tv

Contact Details: Jenny McCoy
434 NW 1st Ave. #503
Ft. Lauderdale, FL 33301
954-462-4000, x.203
jenny@storyboardsonline.com

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